In a saturated market, it's important to make your marketing count, especially when you have limited funds - you need to stand out from the crowd!
In this class you'll discover tried and tested strategies to not only design effective marketing material, such as posters, flyers and online advertisements, but which words engage your target audience and entice them book you.
People make buying decisions based on emotions and justify their decisions with logic - learn how to include emotional triggers in your marketing material and how to trade time writing for magazines to raise your profile.
Preparation is key in almost everything we do, it requires thought and planning before we write our marketing material. In this class you willlearn:
.The mechanics of communication - how to capture your audience
.The offer, inducements and closure
.Poster and advertisement design - the key elements you must include
.Why fonts and colours can make or break your campaign
.Why headlines matter
.How to engage clients with emotional marketing - write to persuadeand protect your business from ridicule
.To keep it simple and real using PACT - market with Purpose, for your Audience, consider your Content and Tone
In two hours you will learn the basic skills to create and design marketing material with wow. This masterclass could not only increase your bookings, but change the way you think about creating posters, advertisements and flyers for your business. Words are powerful, they can create, they can destroy - learn to choose your words wisely!
Sponsored by The Flash Centre
All bookings are final. We reserve the right to change speakers and exhibitors without notice.
Five reasons to attend this class:
1. You won’t get bookings if people don’t know you exist
2. You won’t get bookings if people think you can’t spell
3. You won’t get bookings if people dump your flyer straight into the recycling bin
4. You won’t get bookings if people walk right past your advert
5. You won't get bookings if you only advertise on one platform
Join Mike and Angela and learn how to stand out from the crowd
The Societies of Photographers Convention and Trade Show at The Novotel London West, Hammersmith ...
You have 0 days until The Societies of Photographers Convention starting on Wednesday 16th January 2019
Convention testimonials Hilary Binns: Great day yesterday at @TheSocieties #convention. Weary today though. How do you guys do 5 days of it?!
Seminar Title page
last updated 12/01/2019 09:16:43