swpp.co.uk/news/2016/Camera
Published 09/08/16

Panasonic to collaborate with leading sports photography agency to capture Rio 2016 on Lumix G

Panasonic’s award-winning DMC-GX80 LUMIX G camera is gearing up for its first Olympic Games shoot. The GX80 will be used by official photographer, Warren Little, to capture images at the Rio 2016 Olympic Games.

lumix-rio16.jpg

Warren Little has been accredited for Rio 2016 to capture the unique and historic Olympic moments. Having worked for Getty Images for 18 years, Warren is well versed in capturing epic sporting moments now including the Olympic Games. Panasonic is providing Warren with an award-winning DMC-GX80 LUMIX G camera to capture the games on. A fast, responsive and lightweight camera, the GX80 is the perfect choice for Warren to capture those momentous moments that happen in a fraction of a second.

Perfectly designed for a sports photographer, thanks to its compact and easy-to-grip chassis the LUMIX GX80 is effortless to carry around, yet provides the superior image quality required for such historic shots.

With a 16.00-megapixel Digital Live MOS sensor the LUMIX GX80 provides stunning image quality, even in low-light situations - perfect for demanding shooting conditions like the Olympics. The GX80 also features 5-axis Dual Image Stabilisation technology - where both the camera’s body and lens feature high-end image stabilisation - to achieve stunning effectiveness even when shooting handheld. The benefits will be even more apparent at the Olympics when you need to use high zoom to focus in on an athlete or when the stadium is in low-light.

In the world of sports photography, faster is always better. There are no second chances when shooting at the Olympics - that split second moment is there to be captured and you need a camera you can rely on. With highly precise, ultra-fast Auto Focus, the GX80 ensures you’ll never miss the perfect shot.

Panasonic website

With such epic shots to capture, it can be challenging for a sports photographer to take the shot at the exact moment of interest. Not with the GX80. This camera features Panasonic’s 4K Photo feature which lets you take a complete 4K video of an event and then select a single still frame from the footage. Perfect for fast-moving action such as an athlete crossing the finishing line, 4K Photo will enable the most fleeting of momentous moments to be captured.

Rio 2016 is set to capture some truly iconic images as this will be the first Olympic Games that will be captured using 4K photo.

Warren will also carry a selection of LUMIX G Lenses in his kit bag suitable for capturing a wide range of scenes.

Images taken by Warren using the GX80 will be showcased on Panasonic’s social media platforms and across Panasonic’s website - keeping everyone up-to-date with the latest action at Rio 2016!


1st Published 9 August 2016 09:18 Posted by Ben Jones
last update 11/10/2018 11:18:09



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