Articles on Mathieson

MATHIESON Australia's Answer to Grumpy Old Men
Why do some businesses succeed when others do not, I cannot tell you the international figures, but it is a fact that most small businesses fail. That is, most photographers fail in business. You might not like the facts, but they are the truth, and it is high time we accepted them.
MATHIESON Australia's Answer to Grumpy Old Men - Again
The Internet, it has opened up a new world of opportunities for the genuine marketing of real products but at the same time it has allowed some of the more unscrupulous to operate scams, as we call them, in a way never seen before…
MATHIESON A Unique Approach or common sense?
For over thirty years I have been involved in professional photography as both a photographer and, at times, working with suppliers in an attempt to help photographers make better business decisions. I have been, and still am, a passionate believer in the value of associations like the Society of Wedding and Portrait Photographers but things change and over the last year my life and the industry here in Australia has changed at even faster rate than ever before.
MATHIESON Put off Today what you Can Do Tomorrow…
The Photographers' Motto! When I started out in business I remember a very successful Australian Photographer telling me "work out what you do not like to do and are not good at and pay someone else to do it." It was most likely the best piece of business advice I ever received.

What our members say

Convention testimonials This year’s Convention will have a very positive impact on my business and I just know that I will be ready for more next year. I’m on a journey to a very nice place, it will take a while to get there and the hills are very steep. Get there I will and your input will have played a big part in the successes that lie ahead. Graham Martin
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Photo Quote: When I photograph, what I'm really doing is seeking answers to things. - Wynn Bullock

There are 333 days to get ready for the SWPP Convention and Trade Show at The Hilton London Metropole Hotel ...
which starts on Tuesday 8th January 2013