Re-launch for Fujifilm’s counter-top unit

23/01/12

Fujifilm’s space-saving photo printer, the Digital Photo Centre, has been re-badged and now bears the name Quick Print Station.

Originally launched in March of this year, the counter-top unit uses the ASK-300 thermal dye sublimation printer as its output device. It features an easy-to-use touch screen and a built-in digital media reader and with a tiny footprint of just 0.12m2, the Quick Print Station gives retailers the ideal opportunity to turn unused space into profit.

With Fujifilm’s IP 10 photo printer being discontinued, the Quick Print Station is a great way to break into the lucrative ID and passport photo market, at the same time giving retailers the chance to offer an instant, in store print service, with a choice of four popular sizes (6”x4”, 6”x8”, 5”x 3.5” and 5”x7”). It’s an economical option too - retailers can get as many as 400 6”x4” prints from each roll, significantly reducing the frequency of renewing paper and ink ribbon, with a 6”x4” image taking just 12 seconds to print.

The ASK-300 printer has a printing resolution of 300 dpi that gives sharp, professional quality results producing a continuous tone at 256 gradient for each of Y, M and C. The ASK-300 is a dye-sublimation printer that uses thermal transfer to achieve its stunning results. Its thermal transfer colour print technology produces superior high quality images producing a continuous tone at 256 gradient for each of Y, M, and C.

It is recommended that Fujifilm's 'Quality Thermal Photo Paper' is used with the unit. The paper builds on the company's silver halide heritage and is manufactured using a proprietary coating technology process that requires virtually no polluting organic solvents so is ecologically friendly. The paper also has reduced static which improves consumer handling of prints and reduces sticking.

Peter Wigington, Marketing Manager for Fujifilm Photo Imaging Group said: “The IP10 printer was designed solely to print passport and ID photos and was very good at that, but the Quick Print Station can print these photos as successfully and provide a great in-store instant print service at the same time.

“It’s perfect for a high street retailer looking for an opportunity to diversify into new and profitable areas and because it has a really small footprint it means it can fit on to most shops’ counter top space without displacing anything.”

The Fujifilm Quick Print Station is currently available through Swains International plc and Calumet. Contact Swains on 01485 536200, Calumet on 08706 030303 or Fujifilm Photo Imaging on 012354 217724 or via email: photoimaging@fuji.co.uk

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