PRO TECHnology to showcase a range of HP Printers for digital proofing, imaging and other large format printers at PhotoWorld Dubai 2007

PRO TECHnology, the authorized reseller of HP large format printers in the Gulf Region and the exclusive reseller in KSA, will be showcasing HP's Designjet Photo Z series for Digital Proof, Creative and Photography application, HP Designjet series for Indoor and Outdoor applications and other large format printers for billboard, hoarding, building wraps and other Outdoor applications at PhotoWorld Dubai.

The 3rd International Digital & Imaging Exhibition in the Middle East will be held at the Dubai World Trade Centre from 17-19 April 2007. The company will also highlight offerings from Nik Software at the show.

'Many of the local industries are booming leading to a high demand for large-scale visibility across the Middle East and a drastic change in the print industry with a number of companies entering or expanding into the print industry. These developments have prompted PRO TECHnology's first participation in this event,' said Emad Shawqi, General Manager, PRO TECHnology Co. LLC.

"We have been aggressively marketing a range of HP large format printing devices such as the Z series, HP Designjet 8000s , in order to tap into the region's growing signage and large format printing market. It is the perfect venue at which to highlight the latest technological advancements to existing and potential customers. The product line being showcased will cater to the specific requirements of the industry.' Shawki added.

HP Designjet Z series is available in two sizes the model 2100 (eight colour pigment inks) and model 3100 (twelve colour pigment inks), both models are available in 24 and 44' width; the Z series allows an individual to express their creativity with vivid high-impact prints with the new HP Vivera pigment inks. The breakthrough colour is consistent and accurate and can be used for photography and proofing. Launched in September 2006, the new Designjet Z-series printers have proved to be an instant hit and filled in the gap that previously existed in the HP Designjet portfolio

The HP Designjet 8000s is the perfect tool for any print or sign shop for small signs to large banners. This low-solvent large-format printer has vivid colours with excellent durability. Experience high-speed printing with six heavy duty Piezo printheads that come with 254 nozzles per printhead for a total of 1,524 nozzles and a 500ml, HP780 ink cartridges are designed to meet any usage need. PRO TECHnology, an HP Preferred Business Partner, is one of few HP DCP Signage Partners authorized to sell HP printers in the Middle East.

Backed by a team of highly qualified Engineers, PRO TECHnology is able to support customers throughout the Gulf region with 'Total Digital Printing Solution' comprising of printer hardware, Posterjet RIP software with HP original inks and media. PRO TECH's also offers reliable and efficient service and colour management support for the complete HP Designjet range of printers for the Graphics industry.

The products from Nik Software include Dfine® (noise reduction for digital images), Nik Color Efex Pro™ (digital photographic filters), and Nik Sharpener Pro™ (digital image sharpening) software. Nik Software a recognized leader in photographic filter development that produces plug-in software products for digital photography and imaging professionals. Its products use a range of innovative technologies that make digital imaging and photography easier and more powerful.

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