HTML, or Hypertext Mark-up Language, is the standard programming code used to create and structure web pages. It defines the content, layout, and elements of a page, such as headings, paragraphs, images, links, and multimedia. While HTML can be written using a simple text editor, a basic understanding of tags and structure is essential for producing functional web pages.

Most modern websites are built using web design programs like Adobe GoLive or Dreamweaver, which automatically generate HTML code as you visually design the page. Learning HTML is beneficial for photographers and creatives who want to customise their websites, improve SEO, or optimise how their images and galleries appear online.

SWPP Photographic Glossary

The programming code used to create Web pages that can be written using a simple text processor if you understand the basics of HTML. The Web browser translates the code back to text and images. Most Web site builders create their pages using a Web design program such as Go Live or Dream Weaver that writes the code automatically as you lay out the pages.

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